A strategic repurposing project that transformed a dense 2025 Workplace Wellness Report into three distinct short-form deliverables targeted at awareness, engagement, and behaviour change.
The goal was to prove the value of production thinking and intentional AI use by turning long-form corporate data into emotionally resonant, audience-specific micro-learning assets without losing message consistency or cultural sensitivity.
Used Google NotebookLM to extract core insights and ChatGPT for narrative scripting. Leveraged Veo 3 (Google Flow) for video generation, Nano Banana for reference image consistency, ElevenLabs for natural voiceover, and HeyGen for instructional avatars. Final manual editing, pacing, and text control were completed in Premiere Pro and After Effects.
This project accelerated production while maintaining human editorial judgment. The final executions prioritized clarity and behavioural relevance. It also showed how AI can function as a creative support tool in corporate learning content.